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Blue said in August 16th, 2007 at 5:51 am

I believe both Consumer Source and Classified Ventures, LLC are finding the online rental home market a lot tougher to make any $ in than they had projected.

They are finding that most Property Management Companies are cheap when it comes to actually spending on advertising and make decisions based on price and not actual results.

The original Rentclicks had pricing all over the board and coupled with Rentalhouses giving it away ended up spoiling the PM’s beyond belief. They all talk to each other and know when other PM’s are getting better deals.

A PM in Orlando is not going to be happy paying full price for a large number of listings when another PM is getting a much sweeter deal in Phoenix, Charlotte, Atlanta, Dallas, Jacksonville, Tampa or even in the same market.

When existing Rentalhouses clients are faced with higher prices when their current pricing plans end later this year they will not be happy!

They just put up fewer ads and funnel all their leads to their own website. Just like they have done on the former Rentclicks for years.

Consumer Source will end up cutting deals all over the country and lose out on a lot of revenue causing them to miss their targets! KKR will not be happy and more heads will roll……just like Jamie.

NARPM and all their state and local chapters will continue to milk Consumer Source and Classified Ventures, LLC for as much $ as they can. Vendor of the year means the vendor that ponies up the most $ that year…..what a joke!

Rentals is putting new Reps in the field in many markets. In some cases they are actually paying them more than some of their seasoned Reps who have been very loyal and productive.

Hiring Reps in the field can be a good thing in some markets……….but they have job ads for Reps in places like Houston that have less than 100 ads and have to go up against the local MLS that does a good job with rentals.

The fact is that the majority of fertile markets in the United States is very limited. The majority of the revenue comes from Florida, Colorado and Arizona. Rentclicks used to refer to it as the “BIG 3″ and they grew on the revenue that these markets generated.

The second tier includes Las Vegas, Charlotte, Dallas-Ft Worth ( has fallen down and seems to have trouble getting back up!), Seattle, Minneapolis, Atlanta, Sacramento and parts of Virginia.

They will lose their shirt making those kind of bonehead decisions placing Reps in markets that will not generate a positive cash flow! They even pay some of their new Reps ( with no experience in the industry and no track record) a larger base salary than some of the original Sales Reps that have been productive and loyal.

I believe that the overall number of ads on Rentals (Rentclicks) ( based on looking at the total number of ads in the major and second tier markets) is actually down from a year ago during the prime time season for rentals ( CSI’s quarterly report has a very different view).

It will be interesting to see what happens in the slow Winter months. I predict there will be a lot of changes at CSI and CV!

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Frank Drebbin said in August 16th, 2007 at 1:22 pm

Blue, what you’ve just said in your last two posts is one of the most insanely idiotic things I have ever read. At no point in your rambling, incoherent response were you even close to anything that could be considered a rational thought. Everyone reading this blog is now dumber for having read it. I award you no points, and may God have mercy on your soul.

But, you’ll fit in nicely with quite a few of the posters here……..so you’ve got that going for ya. Which is nice.

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Blue said in August 16th, 2007 at 1:25 pm

Frank Drebbin,

I find your response a little “quirky”.

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Clam Sauce said in August 16th, 2007 at 2:00 pm

There are plenty of “FERTILE MARKETS”. The fact is Rentclicks could only plant there seed in 3 area and then splash around in some others.

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Dave said in August 16th, 2007 at 2:05 pm

Boy, this conversation has taken a bit of a turn…

To possibly get it back on track…

Does anyone here know where Brian Frisby has gone?

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Blue said in August 16th, 2007 at 2:23 pm

Clam Sauce,

Are you in the industry? There are lots of fertile markets….just not as many as you might think. Many parts of the country are really tough for a variety of reasons….regardless if you are Rentclicks, rentals, rentalhouses, Rentalhomes plus or Rentvine!

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Clam Sauce said in August 16th, 2007 at 2:30 pm

Look at Miami in the MLS there are 8000 rentals listings and that is not even surrounding areas. Maybe some areas are more difficult than others but don’t say there is not opportunity! Oh by the way rentals.com in Miami and surrounding areas has 20 ads. FYI

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Blue said in August 16th, 2007 at 2:35 pm

Lt. Frank Drebin,

There is an impostor out there who cannot spell your name right!

The real Drebin would say things like:

[Lt. Frank Drebin is unhappy about Dr. Mainheimer]
Lt. Frank Drebin: Have you noticed anything different about him?
Jane Spencer: Well, only that he’s a foot taller, and he seems to be left handed now… Frank, what are you trying to tell me? That Quentin has somehow found an exact double for Dr. Mainheimer and that tomorrow that double will give a fraudulent report to the president?
Lt. Frank Drebin: Why that’s brilliant, that’s a lot better than what I came up with.

Or:

[Lt. Frank Drebin making a speech at the White House]
Lt. Frank Drebin: …blowing away a fleeing suspect with my 44 magnum used to mean everything to me, I enjoyed it, well who wouldn’t?

This impostor is just someone that rambles on saying other people ramble on but has nothing of substance to say.

He is bitter though….so he has that going for him!

Hey…if he can steal the line from Caddyshack….I can too!

Nordberg

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Blue said in August 16th, 2007 at 2:37 pm

Clam Sauce,

You are correct about Miami….my point is that Rentclicks tried and failed………

I haven’t seen one online company make any headway in Miami.

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Clam Sauce said in August 16th, 2007 at 2:51 pm

That is my point about opportunity. All of the top websites have yet to find any success in those markets, but there is a gold mine for the one who figures it out! There are lots of markets like that one that have yet to be brought online just do some searching and you will be amazed. Online advertising for rental homes is years behind the other big sections like jobs, cars, and apts. I tend to think of it on the same level of real estate where that is a space that has yet to defined any player.

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Blue said in August 16th, 2007 at 3:04 pm

Clam Sauce,

You figure out a way to get 20% of the Miami market……and you will have carte blanche at Rentals or RHP if you are not working for them already!

I am well aware of the huge markets out there……LA, Chicago, NYC, San Diego, Houston, Philly, Boston to name a few that are not tapped!

The are just tough nuts. Not that it can’t be done…………

I’m just saying the major players have come up empty so far!

If you can do it….you can put a monster feather in your cap!

Drebin: Jane, since I’ve met you I’ve noticed things that I never knew were there before; birds singing, dew glistening on a newly formed leaf, stoplights……..and $ to be made in Miami!

Lt Frank Drebin

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Robbie said in August 30th, 2007 at 9:25 pm

So…..Whatever happened to Brian Frisby??

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Dave said in August 30th, 2007 at 9:33 pm

That’s a really good question.

Can anyone from RHP give us an update?

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Robbie said in September 4th, 2007 at 9:46 pm

Did he jump ship to go to rentals.com???

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Dave said in September 4th, 2007 at 11:11 pm

If he did I am sure we would have heard about it.

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