Does RentVine Need a Sales Force?

My business plan for RentVine does not include a huge sales force. In fact the plan is just for me to be the sales force.

What I am wondering is, can I compete with the big three sites (RentClicks, RentalHouses and HomeRentalAds) without a 30+ sales force?

Is it that important to have 30 people communicating my business with future and potential clients?

Do future clients need to connect with someone like they do with a brick and mortar store before they decide to purchase? Will not having a sales force make or break my company?

I have no idea what the answers are. A part of me thinks that RentClicks has done a fantastic job of educating the property managers for the past 3 years which makes my job a lot easier because I shouldn’t have to sell them on the idea. I think most property managers get it – the web is a great place to advertise your properties.

But like I have said before, I come from an engineering background so I know little about sales.