When I first started this blog, it was almost painful to sit myself down to write a post. Most of the stuff I wrote about back then was boring to me. After a while, I found my blogging voice and writing became a lot easier.
Basically I found my voice from reading other blogs and noticing what was common to the ones I liked the most.
The ones that I always look forward to reading are ones like ShoeMoney’s blog where he gives away a ton of valuable information. He basically tells you how he has made millions of dollars and how he has done it each step of the way. (I also I recommend his podcast show.)
I took his lead and started writing in a more transparent manner. After a while it didn’t take long to figure out that my most popular posts were ones where I am most transparent. Writing became so much easier because I was writing about stuff that I knew about.
Wired Magazine has a great article on transparent blogging this week (Apr. 07). I highly recommend it. There is a piece on CEO Glenn Kelman of Redfin that talks about how his transparent blogging has helped his company.
But here is the problem, once you start blogging it becomes hard to stop. And for me blogging once or several times a day takes valuable time away from my business. I only work on this site 3 full days a week.
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1 user responded in this post
I agree that blogging is addictive and once you start you can’t stop. It does take time away from the “business” but there are several people that, through their blogging, have built their business as people connect with them before meeting them. I am hoping that as I move my blog to my site, that I will see more information provided to others so they keep coming back for more. Ultimately, if they don’t work with me, that’s ok, I just them to be educated.